Hufsy — More Business, Less Banking

Hufsy is a danish/german fintech startup empowering small and medium sized businesses to take back control of their finances. It's a bespoken bank account for business needs and just like a fitness tracker keeps track of your health, Hufsy keeps track of your business’ financial health, and leaves business owners to focus on business.

I led the design process and created a branded and streamlined product experience cross platforms (iOS, Android) and continue to collaborate and improve on the product.


  • Prototyping
  • Product Strategy
  • Product Design


The main dashboard is designed to be a one-stop overview, a collection of keynumbers based on current activities which ultimately enables the business owner to smarter financial decisions.

A card based interaction allows for overview and easy access to dive deeper.


Attaching receipts and invoices directly to the bank transactions makes it easy to keep track of invoices for bookkeeping and customised reporting.

Budgets and Payments

With budgets you can add a projected monthly spending limit and the bank account will automatically track your spendings and give useful notifications when needed.

Easily make payments based on your previous transaction activities. As more payments are made, the smarter the system becomes.

Business Relationships

Addings contacts provides a better understanding of business relationships with customers, vendors and employees.

Push messages

Proactive push messages helps businesses stay on top on their finances. Everything in real-time.